Goodbye Google?

page-cannot-be-displayedSo what would happen if Google failed? Has anyone given this any thought? Imagine a world without Google and you will see a starkly different Internet. The loss of YouTube alone would cause the lose of thousands of countless jobs, revenue, taxes for countries, and really great video like cats jumping into fish tanks and countless car chase videos. The ad revenue that is coming from those little pop-ups, insertion commercials for Tide, and the phrase “What’s in Your Wallet? from Capital One, is staggering. Who or what is causing Google to slide into oblivion? You guessed it, Apple. Now I know what you going to say, Android is ten times better than iOS. That’s not what the article is about. Its about castrating search technology. Like in that movie when the good guy is talking crap about how they cheated death and then WHAM!! that tail from the dragon swings around and spears him through the chest. Ensign Google is wearing a Red shirt on the Internet away team and doesn’t know what that means. What is causing this amazing backdoor move? a smoke screen. Exactly the technology integrated into the Safari Browsers. Apple has sold 351,345,000 phones worldwide since Q3 of 2007. That means that the population of the United States either has an iPhone, handed down an iPhone to a child or relative, sold it to someone on eBay or another auction site. Think about that for a second. The whole population of the United States. Wow. Of course these are worldwide numbers, and not everyone in the United States has a phone, but Apple has sold that many. With the number of repair shops and screen fix it sites, even Best Buy fixes glass screens and Radio Shack you can imagine the staying power of the first and latest iPhones that still exist having been fixed or never broke. Now thats not including iPads, iPad minis, iPod Touches, iMacs, MacBooks, and all the windows users that have converted to using the Safari browser to link up their favorites and bookmarks that they have on there iOS devices. The cohesive Apple Universe has grown to staggering proportions and in one technological update of iOS6, Apple threw the Ace of Spades on the proverbial poker table and called Internet autonomy. This one move is causing the lights to slowly, painfully, go out at Google. It’s so slow in fact, it’s giving others competitors with unique forms of data gathering and mining room to move in, and take some thunder away from the once almighty Google. Haters can hate, but data doesn’t lie. As a famous stats guy once said, “In god we trust, all else bring data.”

iPhones have been given a leg up in the battle for phone superiority since day one. Steve Jobs made sure the micro-footprint of the phone didn’t falter performance, or quality. Made with the best parts on the planet, strong frame, aluminum milled parts, the iPhone is considered a great looking albeit premium priced that is valued and retains that value for that matter. It’s the difference between getting a Lexus and a Nissan. Yes, Samsung makes a great phone, but it’s still plastic. The first iPhones were aluminum and ABS plastic. Plastic so strong its used underground for water pressure. Gorilla Glass that exceeds strength testing over any other glass is a mainstay. It was groundbreaking and truly something of a work of art from the minds of Jony and Jobs.

So where is Google going? Well the road signs say down. Apple has configured a way to ignore the revenue system that is at the heart of Google. The only reason Google makes a profit is people pay Google to show the world their ads. With out that revenue stream Google will lose marketshare. If anyone finds out about this, especially large advertisement firms, and companies, then the shift to mobile is clear. What if Apple used its Universe power not to tell you where to find something like Google does, but to actually show you in a way that is available right now on your phone. What would you pay for that? You’re near a restaurant, it’s 6PM, Siri arranged for reservations for your family with timers to hold spots nearby, then tells you. What would you pay for that ease? Not waiting for you to search, but it knows through patterns that you are driving home from work, the house heating warms the house, and preps the lighting for home. Oh that’s already here.

Partner traffic is going dark because Apple is blocking the revenue sharing system that allows clicks to add up. WIthout it, companies will stop investing in Google Ads. This will ripple, and without an intervention, something is going to change. This is also happening now. Brutal wars are on the horizon. Two modern Goliath’s are going to meet on the playground and it’s going to get interesting.

New iOS app coming soon and Holiday Cheer!

We are in the process of creating a simple interactive ABC book for the iPhone/iPad/iPod Touch platforms. Original artwork is being created by hand which will be imported into Photoshop to create the interactive pieces for publishing with Kwiksher a very good rapid development tool for App Store apps. I am hoping for a submission to Apple by March so let’s keep our fingers crossed. If this all goes well, we are going to followup with a Russian and Spanish version.

Keeping in with this creative theme topic, the holidays are just around the corner. I would like to share with you a favorite dish we have served in our household for many decades. My late aunt Carolyn passed this little recipe on to me one Thanskgiving at her house. It’s stuffed celery but with an added item that I have never found in most dishes.

  • Several Bushels of Celery (adjust for qty)
  • 3 Boxes of Philly Creme Cheese. (make sure its Philly, it tastes better)
  • 1 half a jar of sliced Spanish Olives (with or without pimientos(love em))
  • Christopher Ranch chopped garlic, or Garlic Powder(chopped adds more crunch and flavor)
  • and the magic ingredient!! 3 tablespoons (or dollops in our family) of butter (NOT MARGARINE, YUCK!)
  • Mix all this together and spread onto your 3 inch sliced pieces of celery. Then chill for about an hour in the fridge till ready to serve to your guests.

Make plenty of these gems. They are great before, during, and days after the holiday meals. We often end up eating these from extra mixture in the fridge. The mixture will keep for several weeks sealed just like butter and cream cheese would. My aunt would love it if you made them for your family, then gave them all the recipe. It’s a tradition in our world to hand down recipes and information to our youth and fellow earthlings. I know I remember many times getting to spend wonderful moments of time with aunts and uncles. I am thankful for that time we spent. I hope everyone this holiday season can spend time with their favorite family member and build lifelong memories that you will cherish forever.

Happy Thanksgiving

iTunes Match can’t Match Spotify…yet

Simply put Spotify so far is the winner of the streaming music wars. Although I give it that Apples new iTunes Match service is just about ready for prime time ,and usually Apple comes out smelling like roses. But… I have to add this small bit. I enabled iTune Match on my Apple TV. Wow.. it works great. So far so good. The desktop is working as well.

I love Spotify.  I’m Swedish and Spotify is Swedish.  I love Apple.  I currently own one of every product Apple currently sells.  I find it hard to recommend a product that only half works.  Let me explain.  Apple’s iTunes Match software is based around the premise that you purchase music from the Apple, you own any music that you have on your hard drive, or currently from the CDs that you’ve purchased, honestly or physically own, you can then store up to 25,000 songs in the iCloud(doesn’t count against storage).  All this excitement can be yours for a paltry $24.99 a year.  It sounds like a bargain because really its not unless you are some pirate, or a ripping, crazy person who legitimately has 25,000 songs or about 2800 CDs (avg. 9 songs a CD).  Although, I do know a guy who has over 5000 CDs, many of which are stored inside boxes in his garage.  He is selling them now on Discogs and making a grand fortune, but we’re not all that lucky to have seen the future 10 years ago and started purchasing CDs for .25 cents at AM-PM bargain bins.  Alas, here we are today uploading our music that iTunes Match cannot find 1600 songs out of 3654.  iTunes Match uploads the remaining artwork and remaining songs to music it cannot find in its online catalog.  So let’s shimmy over to the Facebook/ Zuckerberg/Sean Parker/ Spotify camp co-owned by Sean Zuckerberg (typo??).  That integration costs money…  Don’t be fooled Mark is making bucks on the deal. Spotify has been called a cloud-based Winamp (WTF?) or iTunes playlist (Vomit) please, people.. please.. pull your headphones off and listen.  Spotify is it!  It is the it that Apple should ban from the iTunes store. I can get any music now for $9.99 a month or $120 a year essentially. I don’t have to wait… it’s on it.  It’s the Netflix of music services and its hot!!. Today on iTunes, several new CDs were released and I listened to all of them for my $9.99. I didn’t have to wait to have them download, or sync, or for a transaction to purchase. I got Justin Bieber’s new Christmas album for my daughter, Wale’s Ambition, Miranda Lambert’s Four the Record, Megadeth, U2 Deluxe, all of them for $9.99 a month in my playlist.  If I was to get iTunes Match I would still have to purchase that music for the right to have it physically.  Who cares?  Life is finite and you can’t take it with you.  I take my music in my car via my iPhone, and listen at work, its streaming from my account there. It’s great!!  So where was I… oh yes the songs that iTunes Match couldn’t find.  I searched the iTunes store and found them listed there.. some of them (12) that I searched for. (i’m not going to do that because I have Spotify!)  What’s up with that Apple?  (posted later) Apple fix it… I must admit it works as promised. (posted later)

 

IOS 5 beta for 1st gen iPad… er slow

When iOS 5 was released last week, I was eager to load up my trusting developer iPad and take it for a spin. It was beautiful. I will say that I got rid of it after a day and happily went back to version 4.33. I took iOS 5 beta off because it was slooow on my 1st gen iPad. I mean wow slow and after restarting a few times it kept crashing apps. A testing buddy also experienced the same slowwy-goodness, but still is enjoying it not wanting to take it off just yet. Apps Crash! For those of you who don’t understand what an app crash on the iPad involves its rather painless. The app just quits, or goes to the background. If you double click on the command button you can see it still running in the background, but it just shut down. I love my iPad and go everywhere with it so don’t accuse me of being a hater, but I am not a fan-boy either. I’m just an avid Apple user that expects a great product to work consistently.

I realize that iOS is a beta product and yes, I can confirm it is really a beta product. Very few applications ran well on my first gen iPad with this iOS. I have the 64GB 3G model. It normally runs great and I look forward to the next iteration of the iOS 5 versions, but this is a huge slowness that hampers the running of products. Certain websites that are intensive with HTML5 elements just drop like flies, whole pages don’t load in the new Safari. The greatest part of iOS5 that worked without fail was the new iMessenger and the Alert system. Wow, what a great upgrade of those to systems. I was able to add outside email addresses and after a rather long 30-50 sec pause it was able to verify the address otherwise it just kicks a red exclamation up saying something to the effect of “try again!”

The new alert system works great when the unit is in lock mode, then when you want to act on an alert the lock slider is at the alert line and requests you key then goes straight to the item that was sending the alert. This feature is very convenient. The new feature that is very invasive is the slowness. If Apple can fix that then, I will go back to beta testing this next gen gem, but until then I will watch on the sidelines. Wish I could test it with an iPad 2, now that would be fun. Wait for the next beta release or brave it now. It’s really great, but slow.

iCloud is really interesting, but will get very interesting after iTunes Match gets added for testing. I will write more soon with some screenshots of the iPad iOS5 and iPhone iOS5 installation and setup. I will also cover the new iMessenger, and some pitfalls for Apples new iTunes Match… can you cheat the system finally?